Business

McGraw-Hill's Taxation of Individuals and Business Entities, 9th Edition

McGraw-Hill’s Taxation is designed to provide a unique, innovative, and engaging learning experience for students studying taxation. The breadth of the topical coverage, the storyline approach to presenting the material, the emphasis on the tax and nontax consequences of multiple parties involved in transactions, and the integration of financial and tax accounting topics make this book ideal for the modern tax curriculum.

Managing Organizational Crisis and Brand Trauma

This book offers a framework for dealing with a new phenomenon affecting organizations and their stakeholders: brand trauma. Brand trauma puts an organization's credibility at risk as stakeholders, shaken by the effects of a crisis or a crisis' poor management reassess their relationship with the organization. The Deepwater Horizon oil spill, police harassment, Volkswagen’s tampering with pollution devices, Wells Fargo's treatment of customer accounts, and the sexual exploits of politicians, educators and other high profile individuals are organizational crises that may trigger brand trauma. The author discusses both organizational and brand trauma with models and illustrations.

Tableau For Dummie 1st Edition

Make your data work for you! Tableau For Dummies brings order to the chaotic world of data. Understanding your data and organizing it into formats and visualizations that make sense to you are crucial to making a real impact on your business with the information that's already at your fingertips.

Fail Fast or Win Big: The Start-Up Plan for Starting Now

Entrepreneurs have long been taught that to be successful, they need to spend months perfecting a business plan and finding investors before they can finally launch their business. But with the marketplace changing at lightning speed, this notion is not only outdated--it's costly. There's no point to building a business in a bubble.

Big Data Bootcamp: What Managers Need to Know to Profit from the Big Data Revolution 2014th Edition

Investors and technology gurus have called big data one of the most important trends to come along in decades. Big Data Bootcamp explains what big data is and how you can use it in your company to become one of tomorrow’s market leaders. Along the way, it explains the very latest technologies, companies, and advancements.

Exporting Essentials: Selling Products and Services to the World Successfully 2014th Edition

Exporting Essentials: Selling Products and Services to the World Successfully is for entrepreneurs and small business owners—the makers, movers, and shakers in our world—interested in taking their businesses to the next level of growth through exports. This short, hard-hitting book covers just the essentials, providing the tools you need to tap new markets. And it couldn't be more timely.

Managing Derivatives Contracts: A Guide to Derivatives Market Structure, Contract Life Cycle, Operations, and Systems 2014th Edition

Managing Derivatives Contracts is a comprehensive and practical treatment of the end-to-end management of the derivatives contract operations, systems, and platforms that support the trading and business of derivative products. This book focuses on the processes and systems in the derivatives contract life cycle that underlie and implement the activities of derivatives trading, pricing, and risk management.

Success in Programming: How to Gain Recognition, Power, and Influence Through Personal Branding 2015th Edition

In fact, as Success in Programming: How to Gain Recognition, Power, and Influence Through Personal Branding demonstrates in many ways, it’s never been more important for you to think about yourself as a brand. Doing so will provide rocket fuel for your career. You’ll find better jobs and become the "go-to" person in various situations. You’ll become known for your expertise and leadership, and you'll find it easier to strike out on your own. People will seek out your advice and point of view. You’ll get paid to speak, write, and consult. What’s not to like about becoming a rock star developer?

QuickBooks 2015: The Missing Manual: The Official Intuit Guide to QuickBooks 2015 1st Edition

How can you make your bookkeeping workflow smoother and faster? Simple. With this Missing Manual, you’re in control: you get step-by-step instructions on how and when to use specific features, along with basic bookkeeping and accounting advice to guide you through the learning process. Discover new and improved features like the Insights dashboard and easy report commenting.

Mobility Management: Principle, Technology and Applications 1st ed. 2016 Edition

This is the first book devoted to mobility management, covering the important principles, technologies and applications of mobility management based on years of academic research and industry experiences. The content is organized according to the reference models proposed by the authors, and emphasizes on technical principles rather than protocol details; a systematic and comprehensive introduction is presented yet without losing focuses; the existing technologies in cellular system, mobile Internet and IMS/SIP are also extensively compared.

Enterprise IoT: Strategies and Best Practices for Connected Products and Services 1st Edition

Current hype aside, the Internet of Things will ultimately become as fundamental as the Internet itself, with lots of opportunities and trials along the way. To help you navigate these choppy waters, this practical guide introduces a dedicated methodology for businesses preparing to transition towards IoT-based business models.

 

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